Brand refreshment of the fintech company Truebill

Client / Tru Location / NY, USA Project / Branding
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FeedLoop is a Dashboard application that helps businesses generate authentic reviews and build a strong online reputation. The app allows businesses to create custom review campaigns, send review requests to customers, and track and manage their reviews.

The app is designed to be easy to use and affordable for businesses of all sizes. It offers a variety of features to help businesses get the most out of their review campaigns, including:

Awards

  • 2023
  • 2022
  • 2021
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Problem and Solutions

Businesses struggle to keep track of customer feedback spread across different online platforms like Google, Yelp, Facebook, and TripAdvisor. It's like searching for needles in a haystack, with manual monitoring processes being slow and error-prone. Without advanced tools to understand what customers are saying, businesses are left in the dark about how to improve.

Our platform is here to save the day. We provide a one-stop-shop dashboard where businesses can easily see all their reviews in one place. With our handy tools, businesses can quickly understand what customers are saying and spot trends. Plus, we send automatic alerts for new reviews, so businesses can respond promptly and keep their reputation shining. It's like having a personal assistant for review management, making life easier for businesses and keeping customers happy.

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"Artonest Design Studio truly exceeded our expectations. Their team was attentive to our needs and delivered a beautifully crafted design that significantly improved our user experience. Their dedication to quality and creativity is evident in every detail. We couldn't be happier with the results!"

Yahya Mokhtarzada

Martha Jaskolski

Co-founder of Union
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A competitive analysis provides strategic insights into the features, Functions, Flows, and feelings evoked by the deisgn solutions of the comepetitors.

By understanding these facets of competitors' products, one can strategically desgin solution with the goal of making a superior product and Experiance.

Initially, Yahya Mokhtarzada, the company CEO, approached us with a request to evoke trust in their customer base, since the users were reluctant to enter their financial information, which was necessary to use the service.

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Lemkus reached out to us to create a new design system and conduct an overhaul of the brand's digital experience. The objective was to provide customers with seamless purchasing journeys and we did this by combining robust user experience with strong and engaging content.

We were brought in to refresh their primary digital properties with a particular focus on building a robust eCommerce capability that re-imaged the way consumers purchase tyres, wheels and batteries online. We achieved this by crafting an informative and intuitive purchasing experience, backed by comprehensive usability research and validation.

In collaboration with Kia's development partner +OneX, we created a ”best-in-class” eCommerce experience underpinned and validated by an in-depth research study that focussed on incorporating the best possible UX principles and analyses.

In collaboration with Promise Brand Specialists, we were tasked to create an elevated digital experience to reflect the innovative and performance-oriented nature of the brand. The primary goal of the website was to provide a seamless digital service when looking for key information as well as placing and paying for cement orders online.

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